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Reference walkthroughs.

Long-form, plain-English reference walkthroughs you can keep open while you work - how to read a quote, build a tower, run a breach response, and prepare a pre-IPO program. No dates, no churn; just the reference shelf.

How to read a tech-startup insurance quote

The declarations page is the easy part. This guide walks you through the definitions, sub-limits, and exclusions that decide whether the number on the front page is real.

12 min readRead guide

Building your first coverage tower

From three core blocks to a stacked tower: how a venture-backed company sizes limits to its stage, chooses primary vs excess carriers, and the endorsements to insist on at each round.

15 min readRead guide

The Ontario breach-response playbook

The first hour, the panel counsel, the regulator notification, and the customer message - what to do, in what order, when PHI or PII walks out the door.

13 min readRead guide

Pre-IPO insurance due diligence

What underwriters ask in the year before a public listing, how a tower and DIC layer shift, Side-A for the public board, and the run-off (tail) cover that protects former directors for six years.

16 min readRead guide
trulystacks.

A tech startup risk guide by Truly Insurance.Truly Insurance - Ontario's licensed tech-startup insurance specialist (RIBO).

trulystacks.

A tech startup risk guide by Truly Insurance.Truly Insurance - Ontario's licensed tech-startup insurance specialist (RIBO).

Coverages

  • Tech Startup Insurance
  • Cyber & Privacy
  • Tech E&O
  • Management D&O
  • Crime & Fidelity
  • Media Liability

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  • SaaS & B2B
  • Fintech
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  • AI / ML
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  • Devtools & Infra

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trulystacks is an educational resource of Truly Insurance, a RIBO-licensed insurance brokerage based in Kitchener, Ontario. The information here is general in nature and does not constitute insurance advice, a quote, or an offer of coverage. Coverage terms, limits, and availability vary by insurer and by risk. Speak with a licensed insurance advisor before making any coverage decisions.

© 2026 Truly Insurance (a division of BrokerUnion Insurance Inc.). All rights reserved.

Licensed insurance brokerage · Ontario (RIBO)

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